Top Reasons Why iOS Apps Get Rejected by Apple

The success of a mobile application depends on the functionality and quality accessible for the respective mobile application platform. Averagely, a mobile user spends almost six hours a day on their smartphone, which 90% of the time they spend within applications. 

As per the stats, Apple’s App Store has around 2.11 million functional mobile apps and games. And every day, we can see many apps being uploaded. The reason behind such popularity of mobile apps is it offers easy access to the services. 

Any business can provide services or products at the user’s fingertip. Nevertheless, iOS app development is slightly tricky for beginners as Apple has some rigidity with its guideline. So, if you want to submit a mobile application, hire an app development company. But before you proceed to app submission on App Store, go through the given potential reasons for an App Store rejection. 

Top Technical Reasons Behind Getting an App Store Rejection for Your iOS Apps

Bugs and Incomplete App Versions 

Uploading an app on the App Store is a hard nut to crack, but that is not hard enough that you can’t break it. For this, you must create an iPhone application that doesn’t contain explicit bugs or full-out system failures. Ensure that there’s no unstable performance or crashes at the testing stage. You must run rigorous testing before you submit for a review at Apple’s App Store. 

Rectify all the broken functionality and hyperlinks, bugs and unfinished apps, and inaccurate or misleading information. Do not forget to add support links and metadata like company details, version history, app functionality, etc. 

Conflicting UI and UX 

No wonder Android is ruling the mobile application market with more than 70% market share; iOS applications offer the most promising user interface and experience. However, one of the main reasons your apps get rejected by the App Store is the poor quality of user experience. Apple is a user-centric firm focusing on making everything easy for its users. Therefore, the App Store has strict guidelines to follow to emphasize the looks and feel of an application. 

The top left corner is the space for the back button to create clear and visible options, and menu options must be located at the bottom of the screen. These guidelines you can’t neglect if you aim to upload your iOS apps. However, there are a lot more, so it is advisable to hire an app development company to build an app. Their experience adds value to your project and offers a complete solution. 

Unexpected Long Load Times 

If any app takes longer than 14 seconds to load from scratch, the app might get rejected as no user expects such a delay. As everyone knows, Apple promises an uninterrupted experience to its users. Any delay in loading an app’s data would be a turn-off. Before you submit your application to review, ensure it offers continued data loading into the RAM. It must establish a connection to the backend database and be instant ready to use the homepage. 

Regardless of the UI/UX, the app must run fluidly without causing confusion or frustration while navigating through the app. With choppy navigation, the users won’t accept it happily, and it can be an outright rejection of your app.

Negligence of user privacy 

Safety and security of users’ data are the priority of Apple products. And while submitting your app to the App Store, ensure you have considered the security features. An iPhone application that doesn’t adequately protect users’ data can never qualify for the App Store. 

Since confidential user data is at stake, fraudsters can use the information to make a fraud out of it. It implies that your app must have a privacy policy clausing that any user information won’t be used explicitly without informing the end user. 

How can you avoid such mistakes before submitting an app to the App Store?

Since you are aware of the primary reasons for your application submission rejection on the App Store, there can be more criteria for the denial. For example, it can be a copyright infringement, using private APIs, similarity to other applications, external payment gateways, etc. 

To overcome such hurdles, you must work with an experienced team who can guide you while helping you to follow Apple’s guidelines for publishing an app on the App Store. Thus you should collaborate with an iPhone app development company in US. Such a firm helps you undergo the QA and testing procedures, ensuring that your app works fine. Once you submit an app free of bugs, it elevates the chance of approval from Apple, making it a successful launch.

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